Realstate Website

This project is a real estate website designed to simplify and enhance the user experience in searching for and selecting properties. The website offers advanced search functionality with filters such as location, property type, price range, number of rooms, and amenities. The user interface is designed for ease of use, allowing users to browse, compare options, and connect with relevant agents seamlessly.

The goal of the project is to create a user-friendly, fast, and accurate platform that helps individuals confidently find their ideal home and efficiently manage the buying or renting process.

Design Process

Research & Understanding

We began by analyzing the needs of different users including buyers, sellers, and real estate agents. Common challenges in property search and selection were studied. Market trends and user behavior on similar platforms were also reviewed to identify strengths and weaknesses.

Persona & Ideation

Based on research insights, personas were created representing target users such as young buyers, families, first-time buyers, and investors. These personas helped define user journeys and required features, leading to ideas for improving the user experience.

Wireframing & UI Design

Initial wireframes were developed for key pages like search, results display, property details, and agent contact. The UI design phase focused on simplicity, accessibility, and clear presentation of information with detailed visual design.

Prototyping & Testing

An interactive prototype was created to test user flows and site functionality. User feedback and usability tests resulted in necessary improvements in search flow, filtering, and the process of contacting agents.

Design Elements

Persona

1. Maryam, 33, Young Professional

Characteristics: Busy with work, looking for a convenient and fast way to find an apartment
Needs: Advanced search filters, clear property details, ability to contact agents easily
Challenges: Limited time for house hunting, overwhelmed by too many options

2. Reza, 45, Family Man

Characteristics: Looking for a spacious home for his family, cares about neighborhood and schools
Needs: Detailed property information, neighborhood insights, reliable listings
Challenges: Difficulty finding homes that meet all family needs, wants trustworthy information

3. Sara, 28, First-time Buyer

Characteristics: New to real estate market, needs guidance and simple interface
Needs: Educational content, step-by-step guidance, easy-to-use platform
Challenges: Lack of experience, fear of making wrong decisions